In early Q1 2012, Dial for Men brand is launching the first form-change innovation to hit the US Soap aisle in over 20 years, according to the company—Dial for Men Speed Foam. The gel-to-foam body wash is packaged in a sleek aluminum bottle and boasts over 40 washes per unit. “At Dial for Men, we know that dirt is evidence of a game well played or a job well done, and getting dirty is the fun part of why guys use body wash.” said Janell Holas, senior brand manager. “Dial for Men Speed Foam b...